Nowadays, self-checkout is becoming increasingly popular among retailers because today’s customers prefer the idea of a futuristic shopping experience that is tailored to their specific needs and desires. Moreover, good customer experience is what drives repeat sales and attracts long-term loyalty. In this article, we would like to share a few of the major advantages of smart checkout technology kiosk Malaysia.
What are the advantages of smart checkout technology kiosk Malaysia
(i) Happy and satisfied customers
According to the recent survey made by SOTI, they found that 66% of consumers prefer self-service rather than queueing up and interacting with a store cashier. Why does this happen? The majority say that smart checkout makes the process of scanning products that we buy quicker. Customers who prefer to use smart checkout powered by artificial intelligence (AI) can avoid congested queue lines even during peak hours. During peak hours, when there is a line, studies show that customers can scan their items, pay, and settle their business in much less time. This is a win-win advantage between customers and business owners. For business owners, introducing and installing smart checkout technology kiosks will be a plus for your shops and brands. Moreover, it could give business owners who install smart checkout technology kiosks a significant competitive advantage.
(ii) Save and make the best use of space
Another advantage of having smart checkout technology kiosks at the shops is they can save and even make the best use of space. This one appears to be self-explanatory and evident. You can imagine that in a space that requires one regular version of the cashier system, five or six smart self-checkout kiosks can fit those spaces. At the same time, you can minimize the costs to renovate and dedicate special spaces or floor spaces for the traditional cashier system. Hence, you can increase the sales revenue as you attract another customer segment which is a group of people who are tech savvy and love fast technology!
(iii) Spotting suspicious transactions
According to Keymakr (2021), the primary purpose of smart checkouts is to prevent theft. If the item in the camera view does not match the barcode being scanned, item swapping may be taking place. Furthermore, the system can detect when customers fail to scan items. When potential theft is detected, smart checkouts can send alerts to store security.
(iv) Collect data about customer purchasing habits
Smart checkouts can collect a massive amount of data about customer purchasing habits. AI models use data collected by computer vision systems to generate detailed reports and recommendations for retail managers. Understanding and collecting data about customer behaviour such as customer purchasing habits assists businesses in understanding what their customers want and need, allowing them to offer products and services that are appealing to their target audience. This is beneficial for businesses looking to expand into new markets or demographics.
In conclusion, these smart checkout technology kiosks are dependable and can bring many advantages to the business owners and customers.